Kindle publishing is not just an excellent platform for authors to advance their writing ambitions, it is also a great tool for online marketers to gain additional exposure for their main businesses by positioning themselves as authorities in their markets.

Even if your business has absolutely nothing to do with ebooks or information products, you can use the Kindle publishing platform to leverage your image, influence and brand.

When you publish an ebook you immediately elevate your public perception as an expert, and people will naturally seek you out when they need the products and services you provide.

The process is not at all complicated:

  1. You simply write an ebook that highlights and solves a problem in your area of expertise.
  2. You then showcase it on the Kindle publishing system where it is seen by thousands of readers.
  3. Someone purchases and reads your ebook and immediately perceives you to be an expert.
  4. That someone is now much more likely to seek out your products and services to get additional benefit from your knowledge.

Here’s an example:

Let’s say you are a web designer. You could write an ebook that points out the common mistakes that must be avoided to create a website that is user-friendly, attractive, professional and gets lots of traffic.

By sharing your knowledge and educating readers in this way you create an atmosphere of trust, and consumers are known to be more comfortable doing business with people they trust.

Becoming a published author not only makes a powerful statement of your authority on the subject, it also exposes you to opportunities to generate passive income alongside your primary business.

There is much value and prestige in being seen as a leading authority, and as a published author you can use that recognition to leapfrog over your competition, attract more customers and take your business to new heights.

That’s why you should seriously consider writing an ebook in your niche, or having one written for you, because it can propel you to phenomenal success virtually overnight.

Go here to find out exactly what it takes to get started. The benefits could be flowing to you for many years to come.